May 20, 2025

Over the past few years, Beautiful Day has grown exponentially, more than doubling in size and offerings. They have moved into a new space which now houses their entire operation of education and job trainings, their kitchen and packaging services, and they even host markets at which consumers can purchase different foods or crafts made by the different cohorts at Beautiful Day. With this growth comes the need for a second vehicle (they received a 2019 grant for their first) to transport products, people, and equipment to their many events. “We’re especially pleased that it’s a hybrid, making it cost effective as well as environmentally friendly,” said Rebecca Garland, director of strategic partnerships. In addition to transporting materials to markets, the new van will assist in taking youth groups to field trips, provide the women in the cohorts with safe and reliable transportation to and from Beautiful Day, and delivering food products to grocery stores. And now that both vans are wrapped with the Beautiful Day logos, they will serve as a traveling billboard bringing more attention to the organization. “They look great, and the bright colors will catch people’s attention. We have a QR code on the side of each van that people can scan to learn more about what we do. We’re creating brand recognition along with the transportation” said Roberto Romero, director of operations.